Photo credit: Alanthebox via Wikimedia Commons

Why Lakeview?

Lively and accessible, Lakeview is the perfect blend of everything Chicago has to offer. Not only is the neighborhood home to the legendary Chicago Cubs baseball team and their iconic ballpark, Wrigley Field, but it's also the spot for a wide array of nightlife and entertainment.

For those looking for something scenic, Lakeview lives up to its name, offering residents gorgeous views of Lake Michigan with easy access to the Lakefront Trail. It's also host to Chicago's annual LGBTQ Pride Parade, and Lakeview's chunk of Halsted Street is home to numerous LGBTQ resources and support centers.

Lakeview is the second largest ward in the city, with a population of more than 98,000 folks - a group that once included Charlie Chaplin, among other famous film and music stars. Here are a few handy resources for learning more about Lakeview:

If you're looking for a new home, you should also be looking into Lakeview for not just its abundant charms, but its vibrant housing market! Whether you're looking to buy or sell a condo or a single family home, Lakeview's market is worth a look this year. Here's what to know right now:

Lakeview's Current Condo Market 

1. The Average Sales Price of a Lakeview Condo Is Cyclical - and Currently Climbing

Bright or Beige? How Color Affects Your Home Sale

A dab here, a splotch there… A little paint can do wonders for completely refreshing the feeling of a living space. But when it comes time to sell your home, are there certain colors or patterns that may actually turn off prospective buyers?

According to some extensive market research from Zillow and Better Homes and Gardens, the answer is a resounding “yes.”

And it’s not just homes! According to marketing research blog Kissmetrics, when it comes to purchasing a new product, consumers prioritize “visual appearance” over other factors, including smell and texture, 93% to 7%. And when it comes to visuals, color is king. In fact, that same Kissmetrics survey suggests that a full 85% of customers place color as a primary reason for buying one product over another.

So, it’s clear that color plays a big part in the psychology of selling. How exactly does this translate to your home? Let’s break down some of the biggest color trends and tips to be gleaned from those major consumer reports:

Avoid Orange, Black, and Purple

It's been weeks. You've fretted about pricing your home correctly and researched your neighborhood market extensively. You've sprung for staging and high-quality photography. But now, your seller's journey is finally approaching its amazing end. Your listing agent has helped you secure the perfect buyer for your Chicago home, and now it's time to seal the deal.

You are under contract on the sale of your home.

So, that leaves you with just one loaded question: what comes next?

Once you're under contract, what are the responsibilities for sellers and their team? From contract to closing, here's what sellers need to do to get ready to turn over their old home to a new buyer:

1.) Get in Contact with Your Real Estate Attorney

In Illinois, your real estate attorney will be one of your most important partners once your home is under contract. (Don't have one? Here are some attorneys that have taken great care of our clients in the past.)

Photo credit: Swanksalot via Wikimedia Commons

Why the West Loop?

Running along the western bank of the Chicago River, the West Loop is a vibrant neighborhood on the rise, full of great restaurants and nightlife.

Though not an official MLS neighborhood (we used the zip code 60608 to gather our data), the West Loop is typically considered to be bounded by Grand Avenue on the north, Ashland Avenue on the west, the Eisenhower Expressway on the south, and the Chicago River on the east. It is a part of the Near West Side, which puts it close to Little Italy, Greektown, and the United Center, home of the Bulls and the Blackhawks.

Formerly an industrial manufacturing and warehouse area, the modern West Loop has all of the sophisticated amenities - including art galleries, clubs, theaters, and world class eateries - that make Chicago a destination for buyers. Are you one of them?

Want to know more about the amazing dining, culture, and community available in the West Loop? Here are a few places to start:

Ready to buy or sell in this one-of-a-kind community? Here are the current stats for West Loop's condo and housing markets: 

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